Birthplace

No.3 Gin Key

A St James’s Institution

Overlooking St James’s Palace in the heart of London, No.3 St. James’s Street has been home to Berry Bros. & Rudd since 1698. Holding two Royal Warrants, Berry Bros. & Rudd continues to supply the royal family, as it has done since the reign of King George III.

THE KEY

It is this historic address that inspired the name for No.3 London Dry Gin, a gin born of the merchant’s three centuries of experience. The key on our bottle was inspired by the key to the lock in the door of the parlour at the heart of the shop of No.3. Just as the liquid itself is steeped in tradition, so too is the high shouldered green bottle in which No.3 finds itself. Inspiration being drawn from the open pontil gin bottles that date back to 17th century.

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